Google’s marketing machine for the Pixel 10 series is already rolling, as behind-the-scenes shots from a Vancouver beach ad shoot leaked on May 23. The images, shared by an X user, reveal what looks like a Pixel 10 Pro or Pixel 10 Pro XL in a black or gray finish, alongside detailed storyboards from the commercial.

Notably, the storyboards offer a glimpse of the phone’s refined camera bar, rear layout, and button placements, confirming subtle design tweaks. More intriguingly, one storyboard teases the Pixel 10’s tagline: “Ask more of your phone.” The slogan appears alongside a demo of Google’s AI-powered “Add Me” feature, which lets users seamlessly insert themselves into photos taken in the same setting a clever tool for solo travelers or group shots where someone’s always stuck behind the camera.

While an official reveal is still months away, this beachside leak hints that Google’s gearing up for an AI-centered Pixel 10 campaign.
